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How to optimize keywords to the home page

Updated: 2019-12-07
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Website optimization is a job with great sense of achievement. For example, if you optimize high-index keywords to the homepage of Baidu, you will feel a great sense of achievement. High-index words will bring a lot of traffic, but get these traffic. The premise is to learn how to optimize keywords to the homepage.
Analyze users
For keyword ranking optimization, we first need to analyze the user ’s psychological perspective. For example, when a user searches for the word “website optimization”, then the customer ’s website must want to make his website the homepage of Baidu. Secondly, what the user needs to understand is "Website optimization process" and "website optimization costs" and other issues, these words need us to sort them out and we will use them later!
Keyword layout
Keywords and other related words are also very important. When we add a website article, write articles and layout keywords around these keywords, add anchor text to the corresponding keywords in the corresponding article, and link to the corresponding keywords. Page, when the user browses, our jump will bring users a convenient click to browse effect, the user's stay time will greatly increase our website's rating and user experience, etc., so that our website's keyword ranking will naturally it is good!
Multi-observation ranking
When doing keyword ranking, we need to pay more attention to the ranking changes of keywords. If it is not on the first few pages of Baidu, we can use auxiliary websites such as love stations and webmasters to query rankings, and analyze and optimize our website based on the dynamics of rankings. When the keyword ranking drops, go to the website to analyze what went wrong and whether the article updates are reduced? Wait until the analysis of the cause is generally effective.
External link part
The current external links do not want to have obvious effects as before, but the role of external links cannot be ignored now. External links have played a very good role in the stability of keyword rankings, but it is necessary to pay attention to the quality of external links. It will affect the ranking of keywords on the website. Do more quality external links and continue to increase the number of external links. It won't take long for the keyword rankings to rise!
Long tail keywords
Many webmasters don't care about the long tail words of the website. This method is wrong. The ranking of long tail words has a deep relationship with the subject and the overall weight of the website. The better the ranking of the long tail words, the better the ranking of the subject words. Very stable, followed by an increase in the weight of the website, so you need to collect relevant long tail words for optimization, which also plays a very good role in the optimization of the subject.
Content update
In this regard, all webmasters understand that the best foundation for a website is to regularly update some article content. The quality of the article will be better, and adding some internal links to the website will also have a certain effect I won't say much about this, everyone understands!
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